About
We build systems behind the brands we believe in.
We started this because too many good businesses were spending money on marketing that could not hold weight — content without strategy, creative without infrastructure, campaigns without any system behind them. We wanted to do something different.
Our story
Built from the work, not from a pitch deck.
Thomas Popp founded Popp Media Agency out of a conviction that creative businesses deserve more than clever campaigns — they need real infrastructure. Brand, content, automation, and production that are designed to work together, not shipped as separate line items from separate vendors who never talk to each other.
The work started with single-discipline projects: a brand refresh here, a content strategy there. Over time, clients kept asking us to go deeper. They needed the workflows behind the creative. They needed the systems that made the creative sustainable. Engagements grew from project work into operating-system relationships — where we were not just producing assets but shaping how the whole business communicated and ran.
We are based in North Hollywood, California, and we work with clients across the US. The through-line in every engagement is the same: treat business operations like a creative craft. Iterate, refine, cut what does not serve, and build something that holds up over time.
How we think
Four things we will not compromise on.
Strategy before tactics.
We figure out why before we figure out how. The right message in the wrong direction is still wasted energy.
Every asset earns its place.
If a piece of content, a system, or a workflow is not doing actual work, we cut it. No bloat, no busy work.
Build it so it runs without us.
The goal is never dependency. We hand off systems that work when we are not in the room.
Straight talk, full stop.
We tell you what the data says, what we see, and what we think — even when it is not what you were hoping to hear.
The team
The humans behind the work.
Thomas Popp
Founder & Creative Director
Thomas runs strategy, brand, and creative direction across all client work. 10+ years building marketing systems for creative businesses.
Natasha Popp
Co-Owner
Natasha keeps the operation human. She helps shape how we run engagements and how we treat the people inside them.
Colin Sigman
Technical Partner
Colin handles the engineering side — automation, integrations, infrastructure. When something needs to run without anyone watching, Colin built it.
Want to work with us?
Start a conversationWhere we work
North Hollywood, California
We are based in the San Fernando Valley and work with clients across the United States. Primarily remote, always reachable.
Build something great with us.
If you are ready to connect your brand, content, and operations into something that actually works — let's talk.
Get in touch